swim intimates

Her Studio was tasked to refresh the visual language of Swim Intimates, a swimwear brand based dually in Australia and South Africa. Swim Intimates’ has a feminine, lingerie-esque approach to swimwear, with a large focus on detail and hand-sewn elements.

The branding had to be modern and stylish, without losing the “swim” element, or overpowering the designs of the garments.